Originally posted on techcrunch.
Facebook is rolling out new ways for users to customize their feed, the social network announced on Wednesday. Beginning today, you will start to see new “Show more” or “Show less” buttons on posts from the people and communities that you’re connected to or on posts that are recommended to you. Facebook is also going to start testing the the new feature with Reels.
The company says that if you select the “Show more” option, it will temporarily increase the ranking score for that post and similar ones. If you select the “Show less” option, you will temporarily decrease its ranking score. A spokesperson from Facebook told TechCrunch that the selections you make influence the posts you see for 60 days. The company says it chose this time frame because its research showed that people want these preferences to last for at least a few weeks, and also because Facebook wants to keep up with peoples’ changing preferences.
Currently, Facebook only lets you hide posts from people you follow or those it suggests. Now, the company is rolling out tools for posts from your friends and recommended posts.
Facebook also announced today that it’s testing new settings to allow users to customize how much content they see in their feed from the friends and family, Groups, Pages and public figures they’re connected to. The new settings will allow users to select which posts they want to see more or less. For instance, you can choose to see a “normal” amount of posts from your friends and family, while choosing to see “less” posts from the pages and public figures you follow.
“Features like these can help you discover more of the content that’s valuable to you, so you can see more of what you want and less of what you don’t,” the company said in a blog post. “As with every product change we make, we’ll use direct feedback to continually refine our approach.”